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Diesel

is one of the most well-known producers of jeans, clothing, shoes and accessories, such as bags, wallets, watches, glasses, jewellery and home goods. The brand was created in Italy, in 1978, by Renzo Rosso, called the Michelangelo of fashion by some. In designing clothes and shoes Renzo was guided the by the need and tastes. It was important for him to make durable, functional and comfortable clothes like work clothing, but at the same time keep them stylish and original. These were meant to be clothes in which you could feel good every day. Diesel achieved success with the emergence of trend towards vintage look. Diesel clothes and shoes are characterized by traditional cut and subdued colours, but the offer also includes unique solutions. Most people associate Diesel with controversial advertising campaigns.